Studio
Where the work gets drafted: page rewrites, new pages, briefs, posts and presentations, each reviewed before it goes live.
Studio writes from the brand's identity, so drafts state only the facts the brand has confirmed and speak in its voice.
In GeckoCheck: Studio
Read the full guide ›Related terms
Draft
A piece of work Studio has written, waiting for review before it goes live.
Brief
A written plan for work someone else will do, such as a page for a writer or a pitch for an outlet.
Brand identity
The facts, voice and look Studio writes from, and the company record AI assistants read about the brand.
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