Positive sentiment

How well the models speak of the brand when they do name it. It is read only where the brand appears, so it can be high while presence is low.

• Each answer that names the brand is read for whether it describes the brand positively, neutrally or negatively.
• An answer that does not name the brand is left out, because it says nothing about how the brand is described.
• A gap in a chart line means that model did not name the brand in that report, not that it scored zero.

• Answering the criticism that repeats across answers, at its source.
• Fresh reviews and proof on the pages the models cite.