Citation share
Of every page the AI models cited in this scope, how many are the brand's own.
Whether the models send readers to the brand's own pages when they answer.
A model can name the brand and still cite a review site or a competitor instead.
In GeckoCheck: Home, Sources
Read the full guide ›Related terms
Citation
A page an AI answer links to as its source.
Owned
Pages the brand publishes itself.
Share of voice
The brand's slice of the AI conversation against tracked competitors, across citations, mentions and sources.
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