AI advertising
Paid placements in AI-assisted discovery experiences, distinct from organic answers, mentions, and citations.
AI advertising includes sponsored placements in products such as ChatGPT and Google Search AI Overviews. Where ads appear and who is eligible to see them depend on each provider’s current rules.
GeckoCheck’s advertising insights help review observed advertisers, messages, prompt contexts, and visibility opportunities. Observed placements are not a complete count of all users’ impressions or a private view into competitors’ campaign accounts.
In GeckoCheck: AI ads visibility, Competitor ads, Top ad triggers
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An advertising unit identified as paid or sponsored, rather than an independent organic answer or citation.
A prompt associated with an observed advertisement in a tracked sample, not a disclosed advertiser targeting rule.
Two separate forms of exposure: sponsored placements and independent brand mentions or source citations.
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