Content quality

The page text itself: headings, length, readability.

What it tells you

Part of site health. These checks read the page text itself: whether there is enough of it, whether it reads well, and whether it is original.

The page duplicates other pages on the site, so they compete with each other instead of accumulating one signal.

Little of the page is text relative to its markup. A heuristic, and template-heavy pages trip it routinely.

The page is almost entirely text with very little markup, which sometimes indicates missing structure.

The page has very little text. There is not enough substance to answer a query or to be worth citing, whatever else is fixed.

The page is unusually long. Length alone is not a fault, but it often signals that several topics are competing on one page.

The copy scores as hard to read. Readability formulas are blunt instruments, especially for technical subjects.

Placeholder Lorem Ipsum text is live on the page. It is filler that reached production and it damages trust in everything around it.

Spelling errors were detected. Detection produces false positives on brand and product names.

The server returns an empty shell and the content is drawn by JavaScript. AI crawlers do not run it, so they see the shell.

Part of the page is rendered only in the browser. Most AI crawlers do not run JavaScript, so whatever appears after render is invisible to them.

Seen in the app on: Technical Audit