Stages at risk
Journey stages that need attention because the brand is weak, slipping or spoken of negatively there.
Each stage at risk opens to show why, and on which models.
In GeckoCheck: Customer Journey, Sentiment
Related terms
Funnel health
How much of the customer journey is healthy on each AI model: present, holding steady and well spoken of.
Journey drop-off
The steepest fall in the brand's presence from one journey stage to the next.
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